Salesforce.org Website Redesign
Fission Strategy has supported Salesforce.org as their behind the scenes technology and design team since early 2013. Fission has designed and developed microsites, email templates, branding materials, event signage, as well as collateral for their annual Higher Ed Summits and Dreamforce -- one of the largest software conferences on earth where more than 150,000 people come to learn about the services and solution lines Salesforce.org has to offer.
Fission recently worked with Salesforce.org to implement a brand refresh and website redesign. Fission led the project with the design and development of custom page templates to improve navigation and accommodate the management of an exhaustive series of resources including webinars, e-books, datasheets, demos, and more. After the website redesign, Salesforce.org saw a 15% increase in overall site traffic.
Fission also worked with the Salesforce.org team to rebrand their internal and external assets, including powerpoints, prezis, business cards, email templates, data sheets, program logos, and much more when they (Salesforce Foundation) switched over to be their own entity.